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Episode on 3 Tips for Increasing Revenue for Local Businesses.

Show notes: As a business owner the three most important metrics or factors to consider and track in order to improve your revenue are:A. Customer Acquisition (Cost per acquisition) that’s much you spend to get someone to become your customer in the first place.This could be walk-in,click on a link or an advert(Ad).B. Frequency of repeat business or the frequency …

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Episode on Facebook Ad Campaign Targeting Tip.

Show notes: The Facebook ad campaign targeting tip in this episode, can be used to get the lowest possible cost when advertising to smaller audiences. For smaller audiences choose impressions as your campaign type in the Facebook Ad Manager. Then run impression ads instead of conversion ads to these audiences. By doing so your daily impressions and reach would benefit …

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Interview: Episode with Evelyn Ivy as guest

Brief summary of the episode interview with Evelyn Ivy by Gordon Fletcher. Host: Ing. Gordon Fletcher,CEO of Compumagick Associates Guest: Evelyn Ivy, Owner, Financial Keepers,LLC Gordon: Evelyn how is business today? Evelyn: Business is going great as we are implementing a new Business System called Basic System, which is intended to help business owners . Have in place a system …

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Interview:Episode with Maulik Bhagat as guest.

Brief summary of the interview with Maulik Bhagat by Gordon Fletcher. Host: Ing. Gordon Fletcher,CEO of Compumagick Associates Guest: Maulik Bhagat,Managing Director,Aarete LLC Gordon: Maulik how is business today? Maulik: Business is going great we’ve growing at a very fast pace having made the Inc 5000 list. Gordon: What are your main activities? Maulik: My main activities at Aarete is …

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4 Steps to Better SEO in 2019

You’ve mapped your company’s holiday marketing plan, and you’re now implementing it. Soon you’ll turn your attention to the coming year. Use these four steps to create your search engine optimization strategy for 2019. Keyword Analysis Start with keyword research. The idea is to understand the market for keywords — what consumers are searching for relating to your offerings and …

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Securing IoT in Healthcare is Critical

In 2012, a fictitious U.S. vice president on the television show “Homeland” had his pacemaker hacked. In 2013, former Vice President Dick Cheney told “60 Minutes” that after he watched the show he instructed doctors to disable the wireless capabilities in his actual pacemaker. Cheney might seem a little paranoid, but last year the FDA recalled 465,000 pacemakers, citing security vulnerabilities. More …

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Interview:Episode with Bill Slawski as guest.

Brief summary of the interview with Bill Slawski by Gordon Fletcher. Host: Ing. Gordon Fletcher,CEO of Compumagick Associates. Guest: Bill Slawski,Director of SEO Research,GoFishDigital. Gordon: Bill how is business today? Bill : Business is going great we’ve growing at a very fast pace. Gordon: What are your main activities? Bill : Most of what I do at GoFishDigital involves site …

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3 Ways AI Is Changing Healthcare

Making Health Care Human Again THE CURRENT U.S. HEALTH CARE PICTURE is pretty bleak: more than 12 million serious diagnostic errors each year, a third of the $3.6 trillion spent attributed to waste, reduction in life expectancy for what will be three years in a row (which is unpre­cedented), and peak levels of physician burnout, depression, and suicide. That’s all …

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5 Ecommerce Tools That Can Help You Score More Sales

It’s a great time to get involved in ecommerce, as revenues are on an upward climb. For example, in 2017, online purchases were responsible for 10.2 percent of all global retail sales. In 2021, they’re expected to grow to 17.5 percent of the market, as reported by Statista.  However, running a successful ecommerce business isn’t as easy as putting up an …